⇓
Last Updated: June 6, 2026
At ATTRACTIVE HOLIDAYS, we are deeply committed to protecting your privacy, safeguarding your personal data, and ensuring absolute transparency regarding how your information is collected, processed, and secured.
This Privacy Policy describes our practices in connection with information that we collect through our website www.attractiveholidays.com (“Website”), as well as through our offline booking channels, mobile communications, and customer service interactions. By utilizing our services, booking travel arrangements with us, or accessing our Website, you acknowledge and agree to the collection and use of your data in accordance with this policy.
The entity responsible for processing your personal data (the Data Controller) is:
Company Name: ATTRACTIVE HOLIDAYS
Physical & Corporate Address: A50 Massira 3, Marrakech, Morocco
Official Email Address: contact@attractiveholidays.com
Official Website: www.attractiveholidays.com
To successfully organize your travel arrangements and provide seamless digital services, we collect several categories of information. This data may be collected directly from you when you fill out a form, request a quote, or speak to our agents, or automatically through your interaction with our infrastructure.
Details: Full legal name (including first name, surname, and title), physical billing address, residential address, active telephone numbers (landline and/or mobile), and valid email addresses.
Identity Verification Documents: Where strictly necessary for international travel bookings, border crossing compliance, or airline ticketing, we may collect passport details (passport number, nationality, date of birth, place of issue, and expiration date) or national identity card (CNIE) details.
Details: Intended travel dates, flight schedules, preferred destinations, hotel room preferences, dietary requirements, specific medical or mobility accommodations, corporate travel affiliations, emergency contact information, and travel companion details (who travel under your booking).
Details: Billing records, transaction history, payment confirmations, and invoicing summaries.
Processing Note: To ensure maximum security, all payment card processing is managed via secure, encrypted payment gateways. We do not store full raw credit/debit card numbers or CVV codes on our internal servers.
Details: Internet Protocol (IP) address, geographical location indicators, browser type and version, time zone settings, operating system, device hardware models, referral URLs, and precise interactions with our online platform (pages viewed, links clicked, and time spent on our itineraries).
We process your personal information under strict legal justifications, categorized below:
We process your data primarily to fulfill our contractual obligations to you as a specialized travel agency. This includes:
Generating precise customized travel quotes and tailoring tour itineraries.
Finalizing hotel allotments, airline ticketing, vehicle rentals, and desert camp reservations.
Issuing booking vouchers, invoices, and necessary travel itineraries.
Providing real-time customer support and handling modifications or cancellations.
As a legally registered operating business in the Kingdom of Morocco, we must process and retain data to comply with statutory mandates:
Adhering to tax laws, standard corporate accounting rules, and financial auditing requirements.
Fulfilling domestic and international security or border-control obligations.
Cooperatively responding to verified law enforcement requests or judicial orders.
We may process data to improve our corporate operations, provided such processing does not override your fundamental privacy rights:
Analyzing website usage metrics to enhance our digital user experience (UX) and website performance.
Conducting post-travel quality assurance surveys to improve our hospitality standards.
Detecting, preventing, and mitigating fraudulent transactions, unauthorized network access, or cybersecurity threats.
ATTRACTIVE HOLIDAYS maintains a strict policy against selling, leasing, renting, or trading your personal data to third-party marketing firms. Your information is exclusively disclosed under the following controlled circumstances:
To successfully execute your travel bookings, we must share relevant portions of your data with our carefully vetted industry partners:
Airlines, Transport Providers, and Car Rental Companies: To issue tickets, manage manifests, and secure vehicles.
Hotels, Riads, and Desert Camps: To reserve accommodations and communicate your personal preferences or dietary needs.
Local Tour Guides and Excursion Operators: To coordinate guided tours and ground logistics safely.
Travel Insurance Underwriters: If you request travel insurance packages through our agency.
We utilize specialized service providers to support our operations (e.g., cloud hosting platforms, secure payment processors, data analytical software, and transactional email engines). These entities are bound by strict confidentiality agreements and are legally prohibited from utilizing your data for any objective outside our explicit instructions.
We may disclose personal data if required to do so by an authorized judicial authority, governmental body, or law enforcement agency to protect the vital interests of our travelers, defend our legal rights, or combat fraudulent practices.
Because international travel inherently involves cross-border coordination, executing your booking may require transferring your personal data to service providers located outside of your home country or outside of the Kingdom of Morocco. In such instances, we take all reasonable administrative and technical measures to ensure that your data receives an equivalent, adequate level of protection.
We store your personal data only for as long as is strictly necessary to achieve the distinct objectives detailed in Section 3 of this policy. Specifically:
Booking Records and Customer Files: Retained for the duration of your active relationship with our agency, plus any additional timeframe required to satisfy local statutory accounting, tax liability, or corporate audit regulations (typically up to 10 years following a transaction).
Inquiries and Quotes: Unconverted travel inquiries and quotes are purged or anonymized after a reasonable period (typically 24 months) if no active contract is established.
Technical Logs: Website analytics and technical server logs are automatically overwritten or anonymized within short cycles (typically 30 to 90 days).
ATTRACTIVE HOLIDAYS deploys advanced technical, physical, and organizational security protocols designed to prevent accidental loss, unauthorized destruction, alteration, disclosure, or illicit access to your personal information:
Data Encryption: We utilize secure Hypertext Transfer Protocol Secure (HTTPS) data streams backed by industry-standard Secure Sockets Layer (SSL) and Transport Layer Security (TLS) cryptographic protocols across our entire network infrastructure.
Access Control: Access to your personal files is strictly confined to authorized employees, agents, and managers who have a legitimate business need to interact with your data.
System Auditing: We routinely evaluate our technical security configurations, cloud database firewalls, and data storage practices to identify and neutralize emerging vulnerabilities.
Depending on your jurisdiction and applicable data protection regulations (including Moroccan Law No. 09-08 relating to the protection of individuals with regard to the processing of personal data, and international frameworks like the GDPR), you possess the following explicit rights:
Right of Access: The right to request formal confirmation as to whether your data is being processed, and to obtain a comprehensive copy of the data we hold.
Right to Rectification: The right to demand the immediate correction of inaccurate, incomplete, or outdated personal information.
Right to Erasure (“Right to be Forgotten”): The right to request the total deletion of your personal data, subject to specific legal exemptions (e.g., if we are legally obligated to retain the files for tax purposes).
Right to Restriction of Processing: The right to request that we temporarily suspend the processing of your data under specific parameters (e.g., while disputing data accuracy).
Right to Object: The right to object at any time to the processing of your data for direct marketing purposes or processing based purely on our legitimate interests.
Right to Data Portability: The right to request that your information be compiled into a structured, commonly used, machine-readable format to transfer to another service provider.
To formally exercise any of these rights, please submit a written request to our data protection officer at: contact@attractiveholidays.com. For security purposes, we may require valid proof of your identity before processing your request.
Our Website utilizes cookies and related trackers to optimize loading speeds, preserve user preferences, analyze traffic flow, and serve customized promotional content. For a fully detailed breakdown of the cookies we deploy, their operational lifespans, and how you can toggle them on or off, please consult our dedicated Cookie Policy.
We reserve the absolute right to amend, modify, or update this Privacy Policy at any time to reflect operational updates, changes to our business model, or shifting legislative environments. When modifications are finalized, the revised document will be immediately deployed to our Website, and the “Last Updated” date located at the absolute top of this policy will reflect the date of the revision. We suggest checking this page periodically to remain fully updated.
For any questions, operational clarifications, privacy concerns, or formal complaints regarding this Privacy Policy or our general data management practices, please contact us directly:
ATTRACTIVE HOLIDAYS
Physical Address: A50 Massira 3, Marrakech, Morocco
Corporate Email: contact@attractiveholidays.com
Official Website: www.attractiveholidays.com